If you've tried eye creams, caffeine, patches, ice, or concealer — and cycled through dozens of products — this might be the first time someone explains why they didn't work.
Not because you picked wrong.
Not because you're "just doomed."
But because most solutions only target one layer of a multi-layer problem.
Maybe you've thought: "It's genetic, so I'm doomed."
Maybe you've heard "you look tired" one too many times — even after sleeping fine.
Maybe you've spent hundreds on tiny jars that did... nothing.
If that's you, keep reading.
Because it's not that "nothing works."
It's that most dark circle fixes fail for the same five reasons — and once you understand why, the solution becomes obvious.